Nolina tops off its line of large-flowered pot roses with the Victory® Collection
Nolina, known for its production of pot roses and garden plants, will launch its Victory® Collection at the Royal FloraHolland Trade Fair. This new line, made up of a stunning series of large-flowered pot roses for cultivation in 10.5 cm pots, replaces the Parade® Collection consisting of miniature roses. The introduction of this new line means that the Nolina pot rose assortment now consists exclusively of large-flowered varieties available in three different pot sizes.
In addition to its new Victory® Collection, Nolina still supplies its two other well-known series of large-flowered pot roses, PatioHit® (for 13 cm pots) and Palace® (for 17 cm pots). The Parade® Collection will be removed from Nolina's delivery programme by the end of the year. Focusing exclusively on large-flowered pot roses in three different pot sizes makes Nolina's entire pot rose assortment suitable for the middle and higher market segments served by florists, retail stores and garden centres.
The launch of the Victory® Collection will take place on a fully revamped stand at the Royal FloraHolland Trade Fair Aalsmeer on 7-9 November 2018. The focus on the new stand will be on the consumer experience. Visitors to stand 30.5 will also have the opportunity to meet the new member of the Nolina sales team, Erik Bos.
About Nolina
Nolina Kwekerijen is a family business that works passionately every day to provide top-quality plants for your home and garden. Our mission is to give end users even longer and more intense enjoyment from our products. It's something we see as a team effort. Passion for people, passion for plants
For more information, please contact our sales team at +31 (0)172-518265 or sales@nolina.nl
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